Services
Advice and support in implementing digital, data, and responsible digital strategies
Digital and Data Strategy
Support in defining and implementing governance and compliance for business tools and data used in organisations' activities and decision-making.
Project Management
Support in defining and implementing digital accessibility and eco-designed solutions (roadmap, audit, project)
Personalized support to define and develop product roadmaps, product ownership and team management
Sustainable & Ethical Solutions
> Strategic alignment
Clarify digital priorities, business/marketing objectives, and challenges (user value, budget, teams).
> Digital governance
Define roles, rules, and arbitrations (data, AI, accessibility, compliance, security).
> Digital roadmap
Develop a realistic, prioritized roadmap, aligned with the organization's overall strategy.
> Project portfolio management
Coordinate projects and relationships with teams and external partners without creating additional workload for the organization.
> Business to digital translation
Transform marketing, business, and operational needs into concrete and feasible digital solutions.
> Mapping uses and processes
Identify journeys, tools, pain points, and dependencies to simplify and align existing systems.
> Support for technical teams
Help teams mature without overloading them: methods, decisions, tools, best practices.
Strategy
Operationnal
Some examples of services
The face behind alfaes
Over 15 years of experience in marketing and business development in industry and the social and solidarity economy sector.
I have supported international teams in implementing their marketing strategies and digital tools.
Over the past seven years, I have focused on digital business transformations, building sustainable digital solutions that are business/user-oriented and based on data governance for robust and long-lasting tools.
My experience in marketing and business, combined with my understanding of technologies and information systems, enables me to facilitate communication between teams, encouraging innovation and prioritizing the alignment of projects with organizational strategy.
I am part of a group certified as Digital Experts in Business (ENE) for the Industry of the Future, as well as a member listed as Activator France Num for the digital transition of companies in France and Europe.
Projects are approached with a view to having a positive impact, which is why I am an active member and regional representative of the Freelance For Good community.
Partenaires
Data, IT, Industry
No-Code business applications
Digital accessibility
Communication and Brand Strategy
